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Startup Life Archives - Caleb Anthony Parker

It’s Never Too Early To Inspire Company Culture

“A brand is something that should emerge from the real, genuine interaction among people, something we call culture.” –David Mead A company’s brand is a reflection of company culture. I believe company culture is defined as the authentic interaction among the people the company serves: employees, customers, vendors, investors, partners, etc. A company’s culture is[…]

You’re Not a Scrappy Startup

“Your not a scrappy startup” is NOT the reply you want to hear when pitching an investor! Trust me. Investors expect you to use their capital efficiently. It’s your job to convince them you will in your financial model. But we all know “actions speak louder than words.” So a potential investor is going to[…]

Resignation of a Startup CEO

Life is hard. Starting a business is hard. Raising money is hard. Operating a business is hard. Being CEO is hard. But resigning from the startup company I co-founded was one of the hardest decisions I’ve ever had to make. Some entrepreneurs hate the idea of going back to the corporate world, the 9-5 “rat[…]